If you’re new to retail people counting and the other from the first questions you’ll be wondering is which technology should I be using?
You can find three main varieties of technologies; beams, thermal and video. Each have their particular benefits and weaknesses with regards to the environment they may be being placed in.
Beam Counters – Are often battery powered and so designed for short-term use. They’re very easy to install and take off, but in addition vulnerable to become damaged and field of view blocked. They’re unable to count people walking with an entrance side-by-side and as a consequence will undercount.
Thermal Cameras – Infra-red devices much like the IRISYS cameras are the most in-demand retail analytics on the planet. They are IP enabled and over one unit could be linked together for wide entrances. Accuracy levels have become good.
Camcorders – Come as single or dual vision IP enabled devices. The one view cameras are usually less accurate. Overall it devices are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices in most cases.
At StoreTech our software solution is hardware independent, which suggests in the event you already own people counting hardware its future we are able to integrate and import the visitor data into our solution.
With 15 years experience in the folks counting industry, StoreTech are content to share the advantages and disadvantages of each one form of technology and use you to decide your best option.
For additional information about retail analytics take a look at this popular web site: read here