Globally, using mobiles, smartphones, iPads and tablets for surfing the net is increasing at an alarming rate due to the convenience, cost-efficiency, convenience. The use of cellular phones is closing a digital divide relating to the rich and poor; and also the urban and rural dwellers. All businesses are duty-bound to develop websites which can be mobile-friendly in order to reach these mobile users. A way of this is usually to create designs which can be attentive to different devices and screen sizes.
What then is responsive web site design?
Responsive WEB DESIGN is really a technique employed in web site design to allow for webpages react to the screen size, orientation and platform from the device a person is viewing with.
Responsive design would be the simple the first thing which includes changed the browsing behavior of browsers in recent times. Such websites are capable of changing from device to device. For instance, if the user switches from the mobile phone with a tablet device, the site automatically adapts and dynamically fits how big the screen.
Without delving much to the technicalities associated with designing such websites, listed below are the company benefits of responsive design.
User-friendly: Responsive websites are highly liquid and fluid that will make contents change across all screen resolutions and devices. They have foreground images that scale with all the layout to reveal and conceal parts of images on websites. This fluidity helps it be user-friendly, accessible and exquisite in comparison with conventional websites. Users are able to surf your site regardless of environment they end up, hence improving the reach of the business website.
Consolidate business marketing efforts: Google has recommended responsive design the best practice so companies that don’t have options are missing out. To be the hottest global google search, Google explained that responsive websites are easy to crawl and perform favourably browsing results.
In accordance with Moz, a well-respected search company in their 2015 Search Engine Ranking Factors, 150 marketing professionals dedicated to SEO were surveyed and also the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness within the Ranking Factors report.
Considering this knowledge, we are able to safely say for certain that creating a responsive website can help augment marketing efforts of organizations to realize their business objectives.
Cost effective: Using desktop or laptops is normally higher priced and/or inconvenient than using cellular phones. Cellular phones offer fast and simple entry to information about the move. Responsive websites therefore are cost effective for users who spend virtually no amount of time in a workplace.
For businesses, the responsive web site design reduces design and development costs because they do not have to develop different websites for different devices. Additionally, businesses will save cash maintenance costs as they will be centering on only 1 website.
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