Which people counting technology is best for your needs?

If you’re a new comer to retail people counting and the other from the first questions you will end up questioning is which technology do i need to be using?


There are three main forms of technologies; beams, thermal and video. Have their unique benefits and weaknesses with regards to the environment they are being placed in.

Beam Counters – In many cases are battery powered and for that reason suited for short-term use. These are an easy task to install and take away, but also at risk of get damaged and field of view blocked. These are unable to count people walking with an entrance side-by-side and so will undercount.

Thermal Cameras – Infra-red devices like the IRISYS cameras include the hottest store analytics on the globe. They are IP enabled and more than one unit could be linked together for wide entrances. Accuracy levels are extremely good.

Cameras – Come as single or dual vision IP enabled devices. The view cameras are generally less accurate. Overall the recording tools are more expense than thermal cameras. The dual-view cameras are as accurate as the thermal devices in many cases.

At StoreTech our software option would be hardware independent, which suggests if you already own people counting hardware its future we could integrate and import the customer data into our solution.

With over Many years expertise in individuals counting industry, StoreTech are pleased to share with you the advantages and disadvantages of each one sort of technology and use you to decide your best option.
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