Which people counting technologies are right for you?

If you’re a novice to retail people counting then one in the first questions you will be questioning is which technology do i need to use?


You’ll find three main forms of technologies; beams, thermal and video. Have their very own benefits and weaknesses depending on the environment they may be being placed in.

Beam Counters – Tend to be battery operated and so designed for short term use. They’re simple to install and take off, and also at risk of get damaged and field of view blocked. They’re not able to count people walking using an entrance side-by-side and as a consequence will undercount.

Thermal Cameras – Infra-red devices much like the IRISYS cameras will be the most widely used retail analytics on the planet. These units are IP enabled and most one unit might be linked together for wide entrances. Accuracy levels are incredibly good.

Camcorders – Come as single or dual vision IP enabled devices. The view cameras are likely to be less accurate. Overall the video items are more expense than thermal cameras. The dual-view cameras are as accurate because the thermal devices in many instances.

At StoreTech our software solution is hardware independent, this means in the event you already own people counting hardware its potential we can integrate and import visitors data into our solution.

With well over 15 years experience with the folks counting industry, StoreTech are happy to share medical of every form of technology and assist you to decide the best option.
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